Cookie Declaration

This page is a translation provided for informational purposes only. The official Cookie Policy is only available in Czech, here.

What are cookies?

Cookies are small data files that are necessary for certain website functions, such as logging in. Cookies also allow the site to remember various settings you have chosen, such as language, font, and other options. This is why we place cookies on your computer. Most major websites and providers do the same.


What do we use cookies for on this website?

Cookies can be divided into two basic types according to their durability

  • Short term (session cookies) — these remain in your browser until you close your browser, after which they are deleted.
  • Long-term (persistent cookies) — these remain stored in your browser for a long time (depending on your browser and cookie settings) or until you manually delete them.

We use the following cookies on our website:

  • Technical (short-term) — these are necessary to ensure basic site functionality of the website, such as filling out an application form or remembering the selected language version of the website.
  • YouTube (short- and long-term) — used by YouTube. These are placed on your computer when you start playing a YouTube video on the website.
  • Google Analytics (long-term) — in order to help us better tailor the site to our users’ needs, we use Google Analytics to measure anonymous data about user behaviour.
  • AdWords (long-term) — generated by the advertising system. We use these cookies to evaluate the effectiveness of sales channels.
  • Sklik (long-term) — generated by the advertising system. We use these cookies to evaluate the effectiveness of sales channels.
  • Facebook (short- and long-term) — used by the Facebook social network widget that is embedded on these pages.
  • Instagram (long-term) — used by the Instagram social network widget, which is embedded on these pages.

We never use cookies to identify you personally and we never store sensitive or personal data in them.

How to modify the use of cookies

You can delete all cookies that are already on your computer. Most browsers also offer the option of blocking the placement of cookies on your computer, but in this case you will not be able to use all of our online services. You can find detailed information about the settings for storing cookies in your browser on the website of the provider of the specific browser. For the most common browsers, these are:

Chrome
Firefox
Internet Explorer
Opera
Android
See AboutCookies.org for details.

Use of Google Analytics

This website uses Google Analytics, a service provided by Google, Inc. (“Google”). Google Analytics uses cookies. Information about your use of the site, together with the content of the cookie, will be transmitted by Google and stored on servers in the United States. Google will use this information for the purposes of evaluating your use of the website and compiling reports on website activity for website operators and for the provision of other services relating to website activity and internet usage in general. Google may also disclose this information to third parties if required to do so by law or if such third parties process this information for Google.

To protect your privacy, we have modified Google Analytics so that it does not record your IP address.

Google Analytics is enhanced with related advertising features provided by Google, namely:

  • overviews of impressions in the Google advertising network,
  • remarketing (displaying advertisements in the content network based on viewed products),
  • extended demographic overviews (reporting of anonymous demographic data).


For more information on the processing and use of data, please refer to Google’s terms and conditions.

How to disable Google Analytics tracking

If you want to block the sending of anonymous statistics by Google Analytics, you can use a plugin provided by Google. This plugin must be downloaded and installed in your browser.